If you work in public relations, communications or public affairs and you’re only tracking your brand or client’s reputation and impact across the media, you might be missing a significant part of the conversation. For ...

We regularly catch up with UK journalists, editors, podcasters, broadcasters and more for our Media Bulletin newsletters. One thing we always like to ask: how they prefer to work with PRs and comms professionals. Sign ...

Earlier this month, the UK Government announced plans to bring forward ‘The Genetic Technology Bill’, a new legislation that takes certain precision breeding techniques out of otherwise restrictive GMO rules. With firm support from George ...

Flashback to April 2020 where team meetings were swapped for video calls and panic-stricken events professionals around the world raced to take conferences, awards and tradeshows online. We’re now back to ‘normal’ in the world ...

Last week, news across the UK broke out that online fast-fashion retailer Missguided has gone into administration. 204 national and international outlets reported on the story, with an additional 1,751 publications coming from top regional ...

This is a guest post from Elliot Ross, Email Evangelist at Taxi for Email – a SparkPost company. Did you know that for every five people who receive your email four won’t even open it? ...

In an effort to recover from the COVID-19 pandemic, the travel industry is exploring contemporary payment trends that suit the varying new financial perspectives on tourism. Whereas some have more money than ever to spend, ...

There is much to be learned from the PR and comms professionals portrayed in the media – mainly ‘Wow, I do not want to be like that person’. And thankfully most practitioners bear no resemblance ...

Contact with the media is an intrinsic part of public relations – if you want attention for your brand, your client or yourself, you’re going to want to get in touch with journalists. And journalists, ...

The results of the Research Excellence Framework (REF) for 2021 have just been revealed – the first since 2014. REF is a UK-wide assessment carried out by four education funding bodies, assessing over 76,000 academics ...

We recently caught up with co-chairs of PRCA’s relaunching LGBTQ+ Network Katie Traxton and Emma Franklin-Wright to find out why inclusion initiatives are so important for workplace wellbeing and the evolution of the creative industries. ...

This is a guest post from Yasmin Russell, head of marketing at digital agency Engage. There are a number of things that can cause issues during a marketing campaign, from KPIs to time, however there ...

In this guest post, practising therapist and Head of Wellbeing at Splendid Collective Jane Latham shares her advice for agencies, in-house teams and professionals on how to keep a balanced mind in this fast-paced industry. ...

Pictured: Emma Franklin-Wright (left) and Katie Traxton (right). ‘We need to make sure that the industry understands the work we’re doing is integral to creating an inclusive community that is better for the individual and ...

This is a guest post from Jamie Barlow, managing director of Hyped Marketing. If you’ve ever taken out a traditional print or TV ad, you’ll know how pricey they can be. Unfortunately, ramped up costs ...

‘I love the creativity of digital – it’s constantly evolving,’ says Full Fat’s Sara Hailan. Recently promoted to head of digital, Sara oversees the division dedicated to online, which has grown from a team of ...

The PRCA Global Ethics Council has released an overview of the big trends of this year, and the ethical issues they raise, with its 2022 Annual Perspective. The Perspective considers how PR can help navigate ...

Vuelio were proud to be a sponsor for last night’s PRmoment Awards for London and The South 2022. Acknowledging great work from over the last year across categories including B2B, Digital, Financial Services, Community Engagement ...

Disruption of traditional and long-established practices, the rise of digital currencies and an increasing demand for accountability – the financial services sector is undergoing rapid change. With these changes comes new responsibilities for comms teams ...

Since its launch in July 2020, the PRCA’s Race & Ethnicity Equity Board (REEB) has been working to make real change in the PR and communications industry for the progression of Black and ethnic minority ...