This is a guest post from Rick Guttridge, managing director of Smoking Gun. After a challenging few months for PR and media professionals in the health and wellbeing sector, opportunity might be on the horizon. ...

The CMA has launched a survey with PromoVeritas to help the industry test is knowledge of influencer marketing rules. If you work in PR or marketing and are actively working with bloggers, vloggers, Instagrammers, podcasters ...

Vuelio continues to connect journalists and PRs with its increasingly popular ‘blind dates’ series. These face-to-face meetings prove the power of building professional media relationships in the right way. A recent Vuelio ‘blind date’ between ...

According to the Audit Bureau of Circulations (ABC), many magazines saw a decline in circulation for the second half of last year. For women’s magazines, Red and Bella grew the most, by 7% and 6% ...

The Economist has launched a daily 20-minute global current affairs podcast called ‘The Intelligence’. The new show has been created by host Jason Palmer, co-editor of Economist Espresso, alongside a team of eight newly hired ...

Research from Google Trends, in partnership with Schema and Axios, has found that the average ‘big’ news story lasts for around seven days before the public moves on to the next crisis. The study, based ...

BuzzFeed, HuffPost, The Pool, and Vice are just some of the outlets that have announced cuts and closures over the last couple of weeks, with thousands of media jobs already cut in 2019. Across the ...

Thanks to Donald Trump, ‘fake news’ is what people typically think of upon hearing the phrase ‘disinformation’, though in reality it covers a whole host of sharing false information, from misconstrued comments to propaganda. At ...

Radio Joint Audience Research (RAJAR) has released its quarter-three listening report, which shows that digital listening is at an all-time high. At the start year, digital listening reached its tipping-point when just over half (50.9%) ...

Influencer marketing is bigger than ever, but more attention on the latest marketing craze means more scrutiny. Are you getting influencer marketing right? And why does it matter anyway? Influencer marketing already attracts huge budgets ...

rEvolution, the US-based integrated global sports marketing agency, has acquired London-based Revolution Sports Marketing Group. Revolution works with a variety of clients across golf, equestrian, tennis, motorsports and rugby, and its clients include SAS, Land ...

The Times reports that the BBC is spending £2.5m to hire six PR agencies that will ‘promote the licence fee and spell out the consequences of non-payment’. The BBC has put out a tender for ...

Clear insight into your target audiences and ensuring you have the ability to engage them with your core messages are essential elements in successful campaigns, said Mandy Sharp, founder and CEO of creative PR agency ...

A recent article from journalist Nick Cohen: ‘How the BBC Lost the Plot on Brexit’ for The New York Review of Books (NYR), accuses the BBC of ‘journalistic cowardice’ in regards to its coverage of ...

England’s first semi-final since 1990, with the opportunity for our first final since 1966. It’s coming home. England’s road through Russia has been long and tough. But using the new Vuelio Canvas, it looks easy with ...

This week’s Five Things includes a top story from ComRes about where MPs get their news, Eddie Mair leaving the BBC for LBC, Pride in London, Copyright law rejected in the EU (for now) and ...

Nick Grimshaw has announced that he is stepping down from his role of host of the Radio 1 Breakfast Show. He is swapping with Greg James, and will host a ‘brand new’ drivetime show. This ...

Sir Martin Sorrell has started his comeback, just six weeks after his departure from WPP. The marketing mogul has announced he is taking over Derriston Capital, a stock exchange listed cash shell, which he will ...

This week we’re not mentioning Arsene Wenger leaving Arsenal as it isn’t really a media, marketing or PR story (though it will be when the Arsenal brand inevitably gets scrutinised after their manager of 22 ...

BBC Radio 1 has announced a major overhaul of its schedule, with weekend programming now starting on Friday. The new Friday line-up starts with Radio 1’s Weekend Breakfast at 6.30am on Friday morning, hosted by ...