Operation Black Vote, #Votin and now the Wetherspoon’s beer mats: the referendum has produced some interesting marketing campaigns. Operation Black Vote The poster, which depicts a mild mannered South Indian lady against a white, presumably ...

Whirlpool, the domestic appliance manufacturer whose tumble dryers have been linked to a series of fatal house fires, scored a PR own goal following a complaint to the press regulator IPSO. Whirlpool cried “unfair” after the ...

We live in an age where it is imperative for brands to create multi-layered communications across all channels. One brand that has mastered how to do this is O2. From the online success of campaigns ...

Regional newspaper publisher, The CN Group, is betting big on the North South divide by launching a new “national” paper later this month with “a distinctively Northern prospective” to the news. Priced at 40p, 24 will ...

This week’s Media Updates covers moves and changes at news titles including The Times, Financial Times, Northern Echo, Lancashire Evening Post, LOOK, Men’s Fitness, Devon Life, Employee Benefits and WIRED.CO.UK   News & current affairs ...

Tom Briggs might write the words, but the real stars of Diary of the Dad are his children Dylan, Xander and Amelie. Each week Tom provides updates on the latest stage of their respective journeys. ...

In a race as close as the current EU referendum campaign, an interesting development has occurred: the most competitive parties are not Remain and Leave, but actually the two main groups campaigning for Brexit. Vote ...

Is it possible to shock an audience into taking notice of brand or cause? After the initial shock has passed, does the message stay with the audience or is it the PR equivalent of click ...

After months of talks, two days of industrial action and a war of words between the two parties involved, contract negotiations between the Department of Health and the British Medical Association (BMA) came to an end ...

Inspired by fashion greats like Andre Leon Talley, Luke Ross, author of The Fashion Samaritan uses himself as the centrepiece of his blog to create high-fashion looks. Creatively shot in different locations across London and ...

This week’s Media Updates covers moves and changes at news titles including the Financial Times, Red, Marie Claire, Bella, Prospect, ITV News, The Sun, Capital FM, The Staggers and the Publican’s Morning Advertiser   News ...

The recent news of further job cuts at The Telegraph, the UK’s best-selling and most profitable broadsheet, is another major blow to the wider newspaper industry. The positions of a number of senior staff on ...

With nearly fifteen years of experience in PR recruitment, Sarah Stimson is an expert when it comes to knowing what employers are looking for and how to develop young talent. On both her blog and ...

Are you a PR or marketer who still doesn’t know the laws, regulations and best practices of how to work with bloggers? Following the introduction of new laws last year the blogosphere (and more latterly ...

The campaign that vote Remain has run in the build up to the referendum has been roundly criticised for its negative emphasis. Look at the most recent Treasury analysis and you see a particularly gloomy ...

Earlier in the month, a news story broke on Facebook that was so gruesome it not only outraged everyone who read it, it also threatened diplomatic relations between two countries. The story about China exporting ...

George Osborne has big plans for the Academisation of schools. In the last budget statement he announced that he wanted all schools in England to commit to becoming Academies by 2022. This would essentially sever the ...

A survey conducted by the Marketing Society, published in today’s issue of Campaign, has revealed the marketing community’s overwhelming support for remaining part of the EU. The research showed that 77% of respondents – senior ...

Laura Agar Wilson knows all too well of the struggles of trying to stay fit and healthy which is why she decided to create her blog Wholeheartedly Healthy. Described as a blog for serial dieters, ...

Dennis Skinner made the biggest impact on social media this year, after he upheld tradition and interrupted proceedings to protest the Government’s changes to the BBC. In terms of new legislation, the Government’s wide sweeping ...